In my recent post, I shared with us How to use Guest Posting to increase your blog traffic. Let’s consider today’s post as a continuation of the previous one. Therefore, we will be covering a few Guest Posting Strategies that you can start using today to boost your audience.
It is of no doubt that Guest positing has become the best way to drive targeted traffic a blog and also to build quality backinks back to your blog. In case you don’t know already, guest posting is the best now and should be taking serious, so we all need to map out the best guest posting strategy that we know will perform wonders for us if we really want to remain on the train.
You know what they say that Change is Constant, and if you refuse to adapt to it, it will take you unaware; therefore everything is changing now in the blogosphere. With the previous and recent google update, it is obvious that search traffic is becoming more annoying and disappointing as days goes by, it is therefore pertinent that we follow the trend and focus on other methods of promoting our blog instead of trying to please a common script. Even if every other traffic and backlinking sources should close, guest posting has always and will continue to be active as far as I am concern.
In my last post on guest posting, one of my readers asked me about the best guest posting strategies one can implement, that is why I decided to shade more light on the topic.
Below are my best Guest Posting Strategies that anyone can copy today to enhance his blog readership.
1. Study your Audience.
Guest blogging if done correctly can be a great way to help build up your brand, earn recognition, and even get some great links back to your site. When guest, blogging it’s therefore very important to study your audience so that you can produce the best content possible. Exceptional content is often heavily shared and that has huge potential value for your site.
2. Research your Topic very well
This is really important if you really want your guest to be accepted. You need to deliver very interesting articles to be considered. The guest post guidelines are usually strict for these blogs, so you need to know the topic you intend writing on.
By researching carefully, you will be able to write a very informative article that the blogger will find very difficult to reject. Proper research has a lot to do with reading other blogs. Remember, it’s not just the keywords that matter, but the motives behind those key terms.
Keywords are critical for SEO, but to land a great article on A-list blog, you need to write quality content, that’s what count and the “available” traffic could be yours.
Also remember to craft out attractive and Informative headline for your post. This is very very important as it will also determine if your post will be accepted or rejected.
3. Find Blogs that accepts Guest Post.
Once you have researched the topic you want to cover and you have actually crafted out some top-notch articles, then next step is to find out which blogs you are going to submit your post to.
You will always find many choices in your niche, but you need to decide which ones you are going to use. There can be many restrictions to decide and here are few of those which I look for:
You should be looking for PR rank or other similar ranks for the blog. You should not only look for main page rank, you should also look at what ranking their internal pages get. Your post will eventually become an internal page of that blog and will give a backlink to your blog.
It is also of utmost important that you guest post on blogs that are similar to your niche. If your niche is on Internet Marketing, it will be useless to submit a post at a health related niche blog. Therefore, you must always guest post on niches that are related to your own.
Once you’ve seen one, check if they accept guest posts. You can find out by checking if they have a page that says Guest post, Write for us or other similar words. Go through their guest posting rules and then submit your post to them and wait for their response telling you if your post is accepted or rejected. Below are some of the blogs in the Internet marketing niche that accept Guest Posts.
Visit any of the above sites and check out their guest posting guide lines and then reach out to them and submit yours today.
4. Promote your Guest Post.
Once your post has been accepted and published, you also need to promote it. Although not everyone does this as its not mandatory, but it is still very necessary. There are many ways of doing this, you can….
- Link to it from your blog.
- Promote it on twitter (many times).
- Share it on facebook.
- Send out newsletter to your email list about it.
- Thank the person.
5. Track Your Guest Post
Yes, you also need to track your guest post. You included backlinks in your guest post and you need to track how much traffic you got from that host blog.
Finally, don’t just read this post for reading sake; you need to get to work immediately. Go out there now and start putting everything you have read into practice. What I assure you is that if you take these Guest Posting Strategies serious, your blog traffic and popularity will never remain the same again.
Further reading on Guest Posting Strategies.
Visit the links below to read more on this topic.
Guest Posting Bombshell: 3 Strategies To Write Exceptional Guest Posts
5 BEST Strategies To Get Your Guest Post Published On Popular Blogs
5 Guest Posting Strategies you can Steal
The Essentials of Guest-Blogging Strategy for SEO, Traffic, and Audience-Building
It might also interest you to watch this wonderful video below, i found it interesting.
My first guest post has been accepted and published, you can read it Here
Please leave your comments below and maybe even share some of your own guest blogging strategies with us.
Photo Credit: Search Engine People Blog’s photostream Ethan Hein’s